Small businesses can still grow and be profitable in this time of recession. There are numerous macro influences (external conditions) which impact businesses. However, Entrepreneurs are said to be especially good at spotting opportunities, innovating and taking risks. …
The Recession is Imperative for Small Businesses Read more »
If Marketing is about identifying, anticipating and satisfying customer needs profitably, then Market Research is paramount. Many organisations’ decisions will be based on facts and figures but others will be made based on opinions. Basing decisions on consumer opinions will …
Sayers Solutions provides business support to small Businesses and non profit organisations with the aim of helping you to focus on what you are good at. Time and money are the biggest restraints of any business and the need to …
Recently I have been telemarketing for some of my clients and although I have only been making B2B calls, after a neighbour’s comment and watching a Panorama programme, I started to write this blog about consumer cold calls. Cold Calls …
A big obstacle I have found in supporting small businesses relates to the information they already hold. A lot of it is in their mind and if there are any physical records, they are in email systems or written on …
When I have been discussing websites with business owners I have been alarmed at the amount of times I have heard they have decided not to opt for a Content Management Site (CMS). Most people defend their choice claiming it …
While marketing my own business I have started to wonder how some actually stay in business. When I call many don’t answer the phone with most not having an answer phone, and if I do get to speak to someone …
While investigating Permission Marketing I discovered that it is a legal requirement that all communications need to have the business address on them. I want to be as personable as possible but I don’t want to receive unexpected clients in …
I’ve been so busy concentrating on the ‘rebranding’ and marketing Sayers Solutions that I completely forgot about Sayers Secretaries. It was at a recent networking event where someone showed interest in the services, as his own secretary annoyingly takes the …
Over the last year I have been collecting contact details for Sayers Solutions and finally compiled a database. Mail Chimp was recommended, as it is a free on-line email marketing tool. I signed in and have been experimenting with it since. It …